Month: March 2023

The 7th Nishikasai Touken Ichi was held at the Nishikasai shop in Tokyo for five days from Wednesday, March the 22nd. We placed two newspaper advertisements about the event in the Yomiuri Shimbun morning edition in the metropolitan area (Tokyo, Kanagawa, Chiba, Saitama, four prefectures). Unfortunately, the weather was unfavorable, and it was cold and rainy during the five days. However, our regular customers showed their support and visited us despite the weather. We enjoyed it very much. The next Nishikasai Toukenichi will be in June. I will place ads in the newspaper again to promote the event and to increase our name recognition. We hope to see you then!

The 8th Koriyama Touken Ichi was held at the Big Palette Convention Center Fukushima for 3 days starting from Friday, March 10th.
There has been an increase in consecutive events as well as an increase in visiting customers and a good mood was fueled by Japan National Baseball Team’s four-game winning streak in the WBC and their breakthrough in the first qualifying round.
The performance of the event exceeded our expectations selling 14 swords. Many of the swords sold were forged by Fukushima local swordsmiths, such as Aizu, Nihonmatsu, Shirakawa, and Iwaki.
We will continue our efforts to increase the number of sword collectors and enthusiasts in Fukushima Prefecture!